Starting a cannabis company is difficult, even more so in an already developed market. We discuss new industry trends and niche marketing with Bethany Gomez, Co-Founder & Managing Director, Brightfield Group.

Chapters:

00:00 - Intro, Bethany Gomez, Brightfield Group

07:35 - Gathering Cannabis Market Insight

11:39 - CBD Products and Hemp Insights

24:14 - How to Brand a Marijuana Business in 2023

30:10 - The Future of Cannabis Branding

38:45 - Social Listening: Harnessing Data Sources

55:29 - Outro, Contact Bethany

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Free Consulting Call w/ Wayne:

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