Visit Pensacola CEO Darien Schaefer joins host Rick Outzen to discuss the exciting news of Pensacola being recognized as one of the top 10 best small cities in the United States by Condé Nast Traveler's Reader Choice Awards for 2025.

Schaefer shares insights into what makes Pensacola special—from its pristine beaches and welcoming community to its thriving dining scene and year-round events.

He also discusses the collaborative marketing approach that's helping put Pensacola on the map and reveals strong tourism performance numbers despite global challenges.