📌 𝗧𝗢𝗗𝗔𝗬'𝗦 𝗖𝗢𝗔𝗖𝗛𝗜𝗡𝗚 𝗤𝗨𝗘𝗦𝗧𝗜𝗢𝗡: "I get so overwhelmed when creating a paid offer.."
"I overcomplicate it 😵💫 then have a hard time selling it because I'm trying to talk to like 12 different 'ideal clients' & solve 12 different problems."
#halp
So what can we do about it?
Because... trying to solve EvErYoNeeee's problems 🚫 & speak to MULTIPLE people this could help, in 1 offer:
A) is gonna end up in you over-delivering 👀
B) is going to delay you actually selling it .. bc you're lost in perfectionism creating tons of trainings they don't need
C) make it harder for you to actually market + sell + write copy for ✍️ (since you're trying to write copy for like 10 diff people and mash it into one sales page lol)
D) dilute the potency + potential transformation 🙈 of the students who do buy (because the trainings are no longer specific to them)
-----------------------
👩🏻🏫 𝗜𝗡 𝗧𝗢𝗗𝗔𝗬'𝗦 𝗘𝗣𝗜𝗦𝗢𝗗𝗘, 𝗬𝗢𝗨'𝗟𝗟 𝗟𝗘𝗔𝗥𝗡:
〰️ How to narrow down an offer with insane specificity 👌🏽 who your offer is for + the outcome it provides + the trainings you (actually) need to include.
〰️ 🎬 My behind-the-scenes process of how I did this for MY LATEST offer - Big D*ck Marketing: The Mastercast
〰️ How to make the delivery of the offer SIMPLE & eaaasy AF 🏖️ (both for you, and your ideal clients).
〰️ Why helping LESS PEOPLE 💡 actually expands your impact (to more people) & inevitably increases sales 🤯 (ahem.. because now ppl actually know if your offer is FOR THEM or not, and it's easier for them to say fuck yes with their credit cards.
----------------------------
🍆 𝗕𝗶𝗴 𝗗*𝗰𝗸 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴: 𝗧𝗵𝗲 𝗠𝗮𝘀𝘁𝗲𝗿𝗰𝗮𝘀𝘁
As mentioned in this episode, BDM is my *paid* podcast / masterclass experience, where I teach you how to create activating, insanely potent content that's got your audience thinking.. 🤑 "holy shit.. idk WHAT she's selling, but I NEED to work with her" - 𝗘𝗡𝗥𝗢𝗟𝗟 𝗛𝗘𝗥𝗘: https://www.christiebailey.com/bdm-mastercast
----------------------------
📲 𝗦𝗘𝗡𝗗 𝗠𝗘 𝗔 𝗗𝗠 𝗢𝗡 𝗜𝗡𝗦𝗧𝗔𝗚𝗥𝗔𝗠: https://www.instagram.com/christie__bailey