Claire Episode Description

In this episode of PR in the Real World, we’re joined by Claire Quansah - agency consultant and team strategist - for a deep dive into what really makes agencies work (or not).

With 20 years of experience across global networks and independents, Claire shares what she’s learned about agency growth, people management and the power of clear communication.

She reflects on her early PR career and how a rocky start with journalists taught her the value of preparation.

We explore the growing pains founders face as they scale - from hiring the right people to building shared purpose - and why many struggle with the shift from practitioner to manager.

We also unpack how to handle tough conversations, why psychological safety matters and the difference between diversity and true inclusion.

Claire shares practical tips for creating workplaces where everyone can thrive, and how her Manchester Agency Walks have become a community space for honest conversations and shared learning.

Connect with Claire on LinkedIn: https://www.linkedin.com/in/claire-quansah/

BME PR Pros: https://www.bmeprpros.co.uk

DISC Personality Profiles: https://www.discprofile.com

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