Note: In Your Business is now What’s Next?

We’ve refreshed the name, but the conversations you love are still here. These bonus episodes were originally released under In Your Business and remain part of our archive. 

In this episode of "In Your Business," we explore perception versus reality with Jeff Harkins, CEO, and Larry Crum, Director of Marketing and Communications, from Woodlands Retirement Community. Despite offering a wide range of care services from retirement to assisted living to nursing home care, Woodlands faces the misconception of being solely a nursing home. We discuss the proactive strategies they use to challenge these stereotypes and highlight the vibrant lifestyle and strong sense of community within their establishment.

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