Pernod Ricard India Pvt. Ltd. & Anr. vs. Karanveer Singh Chhabra (2025 INSC 981) is a Supreme Court decision clarifying key principles of trademark law, particularly the tests for similarity, distinctiveness, and consumer confusion. It emphasizes the "anti-dissection rule" (a mark must be viewed as a whole), the dominance of distinctive elements, and the necessity of likelihood of confusion for infringement or passing off. The Court held that generic or common terms like "PRIDE" cannot be monopolized unless proven distinctive, and only the overall impression matters when considering deceptive similarity. #trademarklaw #supremecourt