ForthRight Women

Personal Brand Truths (Marketing Smarts)


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Most successes and failures in business can be tied back to a leader’s ability to be aware of and manage their personal brand. Characteristics like empathy, ingenuity, and thoughtfulness are critical to bond people. If you have these as a leader, you’re probably doing better than most. Now more than ever, it’s critical to be more intentional in your pursuits - which means inherently recognizing who you are at your core and understanding how this will impact your behaviors and actions, which will ultimately define your business. In this episode, we outline the 4 Personal Brand Truths Every Leader Should Know. We highlight a founder we appreciate for embodying these truths: Kevin Systrom of Instagram.


We’d like to invite you to join ForthRight Women: The Cohort. This community is for females who are ambitious in their careers, but want an equally fulfilling personal life. For more information and to join the group, check out ForthRight-Women.com


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ForthRight WomenBy Anne Candido and April Martini