In today’s hyper-connected world, business leadership is no longer defined only by decision-making, operational excellence, or financial success. Leadership has evolved into something more human, more visible, and more influential—an integration of authority, authenticity, and narrative. This is where personal branding becomes essential. For business leaders, a powerful personal brand is not an optional accessory but a core strategic advantage. It defines how others perceive them, how their organizations are viewed, and how effectively they can inspire, lead, and create a meaningful impact.