You never get a second chance to make a first impression, which is why now more than ever, you need to make it one that will set you apart, build trust and reflect who you are.

Sally is joined once again by Dr Natalia Viehoffski, personal branding strategist, continuing the conversation on why personal branding is more important now than ever, how to craft a powerful personal brand (it goes much further than the things you say or do), and how to distinguish yourself and earn the trust of those you seek to influence.

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