Rasmus Houlind, Keynote Speaker and Author of Hello $FirstName - Profiting from Personalisation & Chief Experience Officer at Agillic (An Omnichannel Marketing Automation Platform based in Denmark), discusses the complexities of personalization in marketing. He defines personalization as matching content with customer insights. Tune in to hear more!

Rasmus Houlind, Keynote Speaker and Author of Hello $FirstName - Profiting from Personalisation & Chief Experience Officer at Agillic (An Omnichannel Marketing Automation Platform based in Denmark), discusses the complexities of personalization in marketing. He defines personalization as matching content with customer insights. Tune in to hear more!

Rasmus Houlind, Keynote Speaker and Author of Hello $FirstName - Profiting from Personalisation &amp; Chief Experience Officer at Agillic (An Omnichannel Marketing Automation Platform based in Denmark), discusses the complexities of personalization in marketing. He defines personalization as matching content with customer insights. Tune in to hear more!

Personalisation

What is MarTech? Why do brands need it? What is the value and&nbsp; power of MarTech to supercharge your business? Is it a branch of marketing or is it tech?&nbsp; What skills do you need to excel in MarTech? Where does your organization even begin when it comes to investing in a martech stack or strategy?&nbsp; What is CRM, CDP, Marketing Automation, Composability?&nbsp; In this podcast we aim to unravel just what MarTech is with practical conversations from experts from around the world

Business

Marketing

What is MarTech? Why do brands need it? What is the value and  power of MarTech to supercharge your business? Is it a branch of marketing or is it tech?  What skills do you need to excel in MarTech? Where does your organization even begin when it comes to investing in a martech stack or strategy?  What is CRM, CDP, Marketing Automation, Composability?  In this podcast we aim to unravel just what MarTech is with practical conversations from experts from around the world

What is MarTech? Why do brands need it? What is the value and&nbsp; power of MarTech to supercharge your business? Is it a branch of marketing or is it tech?&nbsp; What skills do you need to excel in MarTech? Where does your organization even begin when it comes to investing in a martech stack or strategy?&nbsp; What is CRM, CDP, Marketing Automation, Composability?&nbsp; In this podcast we aim to unravel just what MarTech is with practical conversations from experts from around the world

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Personalisation

Personalisation