Ever imagined receiving emails that feel uniquely tailored just for you? 💌

Zalando Engineering team walks us through their journey of creating personalized newsletter emails using AWS. They provide insights how they harnessed AWS services—like Lambda, S3, and SES—to dynamically generate and distribute custom content at scale. It’s a fascinating look into building a system that adapts to individual user preferences, ensuring that each newsletter hits the mark.

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Curious to see how cloud technology can transform email marketing? 🚀

Listen to discover the architecture, techniques, and best practices that made personalized newsletters a reality at Zalando!

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