Erica Jenkins is a fractional product management consultant working with startups and B2B SaaS platforms. In today’s episode, she discusses her perspectives and hot takes on the SaaS industry and the hyper surrounding AI, discusses valuable lessons from her past as a successful founder & in-house product leader, and lays out a roadmap for working with founders both as an internal executive and consultant. Here’s an overview of our conversation:

Introduction to Erica and the many blueprints to success (00:00)

Making the jump from marketing to product (2:29)

What it’s like having your startup acquired? (8:58)

The life of a fractional product leader (22:30)

Erica’s perspectives on AI tooling (29:14)

Building relationships > making sales (38:48)

Working with first time founders as a consultant and how to avoid the ego monger (45:03)

Outro and Erica’s hot take on the state of the industry (49:29)

Where to find Erica Jenkins:

* LinkedIn

Where to find Max:

* LinkedIn

* PlayerZero