Every manager needs the ability to persuade internal and external constituencies to reach consensus to move issues forward.  Sometimes it’s a major issue that needs to be decided on, like an issue with a client, or a change of direction, and other times it’ll be smaller, day-to-day operating decisions, such as moving a product out faster.  As the manager, you’ll be called upon to use your skills of persuasion often: For both internal and external issues.  Persuasion is the focus of this episode.