Patrick King's book, "Persuasion Tactics," outlines strategies to influence and persuade others without manipulation. The book explores various psychological principles, including reciprocity, communication styles, and the manipulation of credibility. It details persuasive presentation techniques, focusing on accuracy, relevance, and emotional impact. King also covers specific phrasing tactics, like using absolutes and controlling the narrative frame, along with mental strategies such as reverse psychology and exploiting Maslow's Hierarchy of Needs. Finally, the book addresses underhanded persuasion techniques and methods for planting ideas subtly, concluding with a discussion of Hitler's persuasive methods as a case study.