If you’ve ever helped a client see new possibilities or created an email that sparked a heartfelt reply, you’ve already tapped into the art of persuasive writing.

That same skill is what makes your online content stand out, and no, you don’t need to be a certified copywriter to use it effectively.

AI can be a helpful assistant, but on its own, it often produces generic, predictable content. What makes content powerful is your insight, your personality, and your voice.

In this episode of the Amplify Your Authority podcast, I’ll show you how to bring that voice to the forefront with three persuasive writing tips that will help you create more compelling content, build trust, and confidently connect with the audience you’re meant to serve.

 

What You'll Discover in This Episode:

• Why You’re Already a Copywriter: You’re persuading people every day (convincing friends to go to lunch counts!), and I’ll show you how to bring that natural skill into your marketing.
• The Power of Your Brand’s Point of View: Learn how to infuse your unique voice and brand values into every piece of content, so you never sound like a copy-and-paste robot.
• How Empathy Outshines Adjectives: Find out why emotional connection (yep, the real deal—empathy!) turns your words from noise into meaningful connections with your audience.
• Why Stories Sell (Not Just Tell!): Discover how weaving in personal stories and anecdotes will hook your readers and make your messages unforgettable.
• Getting the Best from AI (The Human Touch Matters!): See why AI is a powerful tool, but it needs your direction and personality for truly standout content.

 

Your Next Step:

Amplify Your List Building with AI

Simplicity is at the heart of my private membership created for solo business owners like coaches, consultants, and service providers.

We don’t chase trends. We build sustainable systems with your brand at the center using a single, powerful tool: ChatGPT.

• Go deep with Live AI learning each month
• Craft more persuasive content
• Save time and simplify your content creation
• Improve your productivity with AI-assisted strategic goal-setting
• Custom prompts and done-for-you templates to create a high-converting lead generation funnel.

Join now and lock in the $37/month founding rate before it increases.

Let’s turn complexity into simplicity—together.

🔗 Visit Community.MarisaShadrick.com to learn more.

Follow Marisa on Social Media:

🔗 LinkedIn: https://www.linkedin.com/in/marisashadrick/

🎧 Subscribe and receive each episode in your email inbox: https://marisashadrick.com/listen

 

 

Listen to the "Amplify Your Authority" Podcast! Click Here!

Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts.

Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review!

• How did you discover this podcast?
• What's your biggest takeaway from this episode?
• How has this podcast helped your current journey?

Thanks so much for taking a few minutes to craft a review!