<p>In this episode of C to C we sit down with the VP of innovation Greg Kean from The Wellness Pet Company (formally WellPet), and discuss how pet food is evolving with consumers today. </p>

In this episode of C to C we sit down with the VP of innovation Greg Kean from The Wellness Pet Company (formally WellPet), and discuss how pet food is evolving with consumers today.

<p>In this episode of C to C we sit down with the VP of innovation Greg Kean from The Wellness Pet Company (formally WellPet), and discuss how pet food is evolving with consumers today.&nbsp;</p>

Pet Food: Innovate by Evolving with the Consumer

Consumer Packaged Goods (CPG) industry professionals can take control of the new product development process and find out how to build a better strategy from Conception to Consumption (C to C).

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Pet Food: Innovate by Evolving with the Consumer

Pet Food: Innovate by Evolving with the Consumer