Hey Listeners, we're back for Season 2 of "The Shift" and I'm Anthony Flores and today we are going to do Episode 4 of The Pet Influencer Economy series, where we discuss the world of dog influencers with Adriana and Kenny the proud parents of New York's finest - Bubalah, aka @bubalahpoochie! Bubalah has over 36k followers on instagram with a ridiculously high engagement rate. His fans love him for the stylish clothes he wears and his wild hair blow-outs! Learn how they started their social media for fun as a school marketing project, and how its grown in a short period of time.

Some of the topics discussed:

• Learn how they plan photo shoots
• How to create a unique brand for your dog
• How to handle sponsors
• How they creatively hacked their way onto Starbucks instagram feed
• And tips on maneuvering the pet influencer agency world

You're not going to want to miss this one, we hope you enjoy the show!