Pet Plate, a NYC-based subscription service in the direct-to-consumer fresh pet food industry, raised $9m in Series A funding.

The round was led by DFE Capital Management and 301 INC, the venture capital arm of General Mills.

Additional investors included Marco Polo and Fernbrook Capital Management LLC, along with existing investors, The Yard Ventures and Castor Ventures.

Pet Plate will expand its team and corporate infrastructure to scale the business and expand its customer base.

The meals are cooked in a USDA facility and delivered to consumers as a personalized subscription service. | To read full story, visit https://startuparound.com/read/1582560008.6683745/Pet-Plate-Raises-$9M-in-Series-A-Funding?ref=audio_experience