Peter Greedy is a qualified optometrist and coach, former corporate executive, inventor and entrepreneur. Peter founded Greepers Ltd in 2007 as a means of developing and commercialising the patented GREEPER® Laces - a unique fastening device promoted as a better alternative for lace-up footwear. 

In this episode of More Than Optics, Jayshree and Bhavin chat to Peter about how his product came to be, life as an optometrist, as well as breaking down the dichotomy of failing and learning.