Today we talk with Peter Horst, Fortune 500 CMO & Author, of Marketing in the #fakenews Era. We discuss his career journey as CMO across verticals - including Capital One, Ameritrade, and Hershey, how employee conduct outside the office threatens brand reputation, and explore the ways digital technology is transforming business operations, especially in marketing.

Hosts: George Kamide & Ashley Stone

Sound Design & Producer: Abby Bruce

Theme: Mattias Zuffoletti