Petr Baron is CEO of tbi, the challenger bank that is one of the most profitable in Southeastern Europe. In this episode, Petr talks about:

• The importance of authenticity
• Seeing the teacher in everyone
• Algorithms and hacks that free him up to create value
• Protecting ourselves from digital noise
• Seeking out problem-solving partners
• Ways in which banks need to change

Petr belongs to a new wave of entrepreneurial bankers leveraging deep knowledge of the financial ecosystem. In a career spanning over 20 years, he's held a variety of senior banking roles across Europe, culminating in leading tbi for the past seven years.

With a customer base of two million, tbi is a mobile-first challenger bank in Southeastern Europe and a regional leader in alternative payment solutions. It focuses on helping SMEs grow their businesses and making consumers' lives easier through innovative financial products.

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