Facebook has made a few big changes of late and on today’s show, we’re going to look at one of those changes, and that’s the reduction in the number of lines of primary text shown on Mobile News Feed ads. This new change means only 3 lines of primary text get shown on Facebook Mobile News Feed, after which people get prompted to click to view additional text.

Point is, your leads have always been important, but now, more than ever, you’ve got to get them right. But this isn’t bad news if you know what you’re doing. And on today’s show we look at what these changes mean, and how to adapt your ads so you still get plenty of clicks.

Listen in and discover…

* Joe Sugarman’s advice on how to write captivating leads… so simple yet extremely effective

* The book that solves your lead writing problems… and it doesn’t cost an arm or a leg

* Ad agency owner’s advice on how to prosper with the changes in facebook ads… see her simple approach to creating winning ads

PLUS loads more.

Press the play button above.

Enjoy!

Cheers,

Pete Godfrey

Wizard of Words

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