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Pharma Playbook - Strategy Unlocked: Strategic Planning in Pharma - Beyond the Basics
Same sharp conversations. Brand new name.
Welcome to Pharma Playbook - Strategy Unlocked.
In this episode, hosts Daanyaal and Nicole dive into the intricacies of strategic planning within the pharmaceutical industry. They explore the importance of strategic planning not only during product launches but throughout the entire product lifecycle. The discussion covers commercial strategies, patient support programs, and trade distribution, emphasizing the need for a cohesive approach to ensure success.
View all episodes
By Pharma PlaybookSame sharp conversations. Brand new name.
Welcome to Pharma Playbook - Strategy Unlocked.
In this episode, hosts Daanyaal and Nicole dive into the intricacies of strategic planning within the pharmaceutical industry. They explore the importance of strategic planning not only during product launches but throughout the entire product lifecycle. The discussion covers commercial strategies, patient support programs, and trade distribution, emphasizing the need for a cohesive approach to ensure success.