The Rough Draft

Philip Edsel on the Value of the Risky Bet


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Today we’re joined by Philip Edsel, a Creative Director with a background spanning across the e-commerce, advertising, professional sports, and tech industries. Edsel has led global ad campaigns from conception to creation, working with brands like Nike, Reebok, Red Bull, MTV, and Filson.

In this podcast episode, Philip talks about his journey to becoming a creative director and the importance of taking risks in the creative industry. We also chat about his work with Austin FC and Ladder, and how he uses Seth Goden’s concept of the "Purple Cow'' to stand out and drive success. 

Guest Bio:

Philip Edsel is an artist first and foremost, regardless of medium: a writer, a musician, a photographer, and a director. His visual work is inspired by classical art, modern design, and potential energy capturing empowered people in motion, across fashion, fitness, and portraiture.

As a creative director, Edsel has led global ad campaigns from conception to creation but is also no stranger to the day-to-day implementation of content. His ultimate goal is to make good art and encourage other artists to do the same.

Social Media

  • Edsel’s LinkedIn
  • Edsel’s Instagram
  • Edsel.works
  • edselphoto.com

Additional Resources

  • Paul Graham's essay "How to Do Great Work"
  • Seth Godin's book "Purple Cow"
  • Ladder Fitness App

Related Reading

  • https://www.rev.com/blog/media-and-entertainment/how-to-build-a-big-film-audience-with-a-small-team
  • https://www.rev.com/blog/media-and-entertainment/accessibility-in-film
  • https://www.rev.com/blog/marketing/content-creation-tools 
  • https://www.rev.com/blog/subtitles-blog/benefits-of-subtitles-for-trailers

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The Rough DraftBy Rev