Since its inception in 2015, Flipkart-owned digital payments platform, Phonepe, has changed the way how Indians used to transact digitally.
Citing that profitability is important to him, Nigam said that he wants to make sure that Phonepe is a viable business.
Phonepe’s Monetisation PlansAccording to Nigam, Phonepe has shifted its focus from giving cashback to providing merchant coupons, which has helped Phonepe to monetise its platform.
Wallets Create Closed EcosystemThe CEO further added that he wants Phonepe to be India’s largest platform.
Explaining more about how Phonepe wants to become the largest transaction platform, Nigam said that the company wants to enable every business to reach Indian customers. | To read full story, visit https://startuparound.com/read/1577306742.0485156/Phonepe-CEO-Sameer-Nigam-Has-His-Eyes-Set-On-Profitability?ref=audio_experience