If you want to build a successful photography career then your business decisions are just as important as your technical ones. We chat to portrait photographer Bernie Griffiths on: lessons learned from shooting on a cruise ship and working in a lab; getting over the fear of selling; the biggest mistake photographers make when promoting themselves; how to soft sell; and the strategies he recommends for photographers moving back to work after COVID restrictions ease. We also cover Bernie’s advice on Facebook ads, marketing, finding new clients, pricing and more.
Gina and Valerie hope you enjoy the podcast. Sign up to the newsletter for great tips and free Lightroom presets. Join the dynamic Gold Membership in our Community which delivers monthly tutorials, live mastermind and lots of behind the scenes videos into the creative process. Find out more at ginamilicia.com.
Read the show notes
Email Gina and Valerie news@ginamilicia.com 
Visit GinaMilicia.com | ValerieKhoo.com See omnystudio.com/listener for privacy information.

PHOTO 296: The secrets to a successful portrait photography business with guest Bernie Griffiths

Leading celebrity and portrait photographer Gina Milicia discusses how to get the most out of your photography, including all the gear and gadgets you need. She chats to photography enthusiast Valerie Khoo on how to pose people, scout the best locations, and more. Useful tips, practical advice – and even some gossip – to help you get ahead, behind the lens!

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In this final episode, we pay tribute to Gina Milicia and the impact she has made on photographers around the world. See omnystudio.com/listener for privacy information.

PHOTO 374: The final episode

Ok, we get it. You love shooting with daylight. And either you think that learning to use flash is hard or you think it’s not the look you’re after. The reality is that mastering flash will not only improve your photography by leaps and bounds, it gives you much greater flexibility, enables you to shoot in the most challenging situations and provides you an edge in the way you create your images. San Francisco-based photographer Luci Valentine used to be in the same boat. But she’s now embraced flash photography - and she did it in a week. She discusses: her past life as a publicist for bands like  Snoop dog, Nine-inch nails, Dr Dre and No Doubt, how she overcame her reluctance to shoot with flash, the benefits of embracing the selfie, the garage lighting project, shooting high volume headshots of female leaders, attracting new clients vs chasing new clients, the positive benefits of giving, the amazing success of the front steps project, her flower photography, the benefits of personal projects and much more.
Gina and Valerie hope you enjoy the podcast. Sign up to the newsletter for great tips and free Lightroom presets at GinaMilicia.com. Join the dynamic Gold Membership in our Community which delivers monthly tutorials, live mastermind and lots of behind the scenes videos into the creative process.
Join the So you want to be a photographer: Podcast community
Read the show notes
Email Gina and Valerie news@ginamilicia.com 
Visit GinaMilicia.com | ValerieKhoo.com See omnystudio.com/listener for privacy information.

PHOTO 373: How Luci Valentine learned off-camera flash in one week

Is it time to get out of your comfort zone? Whether that’s trying a new technique or working with strangers, it can give your photography a new lease on life – even if it seems a little daunting at first. In this episode, Brisbane-based photographer Kerri Setch discusses how she wen beyond her comfort zone. Kerri used to find the idea of approaching strangers for photos daunting. She discusses how she overcame this fear and thrived. Kerri covers: the importance of living in the moment and lessons dragonflies can teach us, why invest the extra time and effort in 1%ers and how clients react, how she used photography as therapy to overcome chronic fatigue, the moment she made the leap from day job to full time photographer, transitioning from daylight to flash, working with strangers as an introvert, and heaps more!
Gina and Valerie hope you enjoy the podcast. Sign up to the newsletter for great tips and free Lightroom presets at GinaMilicia.com. Join the dynamic Gold Membership in our Community which delivers monthly tutorials, live mastermind and lots of behind the scenes videos into the creative process.
Join the So you want to be a photographer: Podcast community
Read the show notes
Email Gina and Valerie news@ginamilicia.com 
Visit GinaMilicia.com | ValerieKhoo.com See omnystudio.com/listener for privacy information.

PHOTO 372: Stepping out of your photography comfort zone and thriving with guest Kerri Setch

You might be technically brilliant but if you’ve been shooting for a while, there is a chance your images may appear dated. If you want to ensure you maintain an edge with your photography, discover these five reasons your images may look outdated – and how to fix this. 
Gina and Valerie hope you enjoy the podcast. Sign up to the newsletter for great tips and free Lightroom presets at GinaMilicia.com. Join the dynamic Gold Membership in our Community which delivers monthly tutorials, live mastermind and lots of behind the scenes videos into the creative process.
Join the So you want to be a photographer: Podcast community
Read the show notes
Email Gina and Valerie news@ginamilicia.com 
Visit GinaMilicia.com | ValerieKhoo.com See omnystudio.com/listener for privacy information.

PHOTO 371: Five reasons your images look old fashioned or dated and how to fix them

Meet Orlando-based photographer Brian Becnel, whose portrait and event photography oozes authenticity. His love of finding the beauty in everyone he sees translates into authentic and relaxed portraits. We chat about starting out on his photography journey; workshops and education, the first moment he realised this could be a side hustle; seeing the beauty in everyone; shooting authentically, how Brian relaxes his models, reading the cues clients give you; the photographer he always dreamed of becoming. 
Gina and Valerie hope you enjoy the podcast. Sign up to the newsletter for great tips and free Lightroom presets at GinaMilicia.com. Join the dynamic Gold Membership in our Community which delivers monthly tutorials, live mastermind and lots of behind the scenes videos into the creative process.
Join the So you want to be a photographer: Podcast community
Read the show notes
Email Gina and Valerie news@ginamilicia.com 
Visit GinaMilicia.com | ValerieKhoo.com See omnystudio.com/listener for privacy information.

PHOTO 296: The secrets to a successful portrait photography business with guest Bernie Griffiths

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