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The results are in for 2025 Q4 truck sales and the battle for dominance was as fierce as ever.

Depending on how you add up the numbers, either GM beat Ford or Ford extended its dominance into a 49th year. And wow Toyota Tacoma.

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Looking over the information behind the paywall combined with our expertise, we have put together the Consumer Reports least reliable midsize trucks list for the 2026 models.

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I'm not going to buy a new truck for the channel before year end plus I'll explain who the new people are working on the channel with a 2025 business update. 

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Consumer Reports ranks the least reliable full-size pickup trucks for 2026.

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How has Toyota kept its pricing so consistent over 4 years?

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It has been just over a decade since GM V8 engine technologies like cylinder deactivation and light-weight oils became standard, how have they impacted sales?

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Our Publisher Tim Esterdahl interviews Bill O’Ryan, Director of API’s Engine Oil Licensing and Certification System to better understand what is going on with light-weight oils and if they are really the thing that is destroying engines. O'Ryan discusses why they exist as well as what common mistake is actually causing the most damage. 

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Volkswagen is in a dire financial situation and has leaders claiming they need to throw "ballast" overboard. Could that ballast be Scout Motors with their off-road truck and SUV?

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The 2026 Ford F-150 pricing is out and compared to 2025 most of the prices are either slightly lower, modestly higher or they see a big drop in price like King Ranch and Platinum trims. 

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Starting in 2026, new trucks will have gasoline particulate filters. Here's what you need to know about them, how they work, why they are needed and if President Trump will reverse the rule needing them. 

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