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Pie Parties that Build Referrals: Client Gratitude Events ft. Dennis Young (Universal Title)
Real estate is more than contracts—it’s connection. In this episode, Beth Golding sits down with Dennis Young (Universal Title) to break down the pie party—a simple, joyful client appreciation event that deepens relationships, creates memorable touchpoints, and generates referral gold. You’ll hear how to partner with lenders/title, scale from small to big, keep logistics simple, and follow up in ways that keep clients thinking of you all year.
What you’ll learn
• Why relationships outside the transaction matter just as much as those inside it
• How to co-host with partners so you aren’t doing everything alone
• The essential timeline: outreach → RSVPs → vendor coordination → reminders → follow-up
• Do’s & don’ts (venue clarity, signage, refills, music, and delegation)
• Starting small as a newer agent—and still making it a hit
• How gratitude events convert to long-term loyalty and referrals
Chapters
00:01 Welcome + Topic: Pie Parties
00:36 How Dennis Got Involved
01:41 Beyond the Transaction: Why Events Matter
02:59 Team Effort > Solo Stress
04:28 How Partners Divide & Conquer
05:31 Start Small, Grow Over Time
07:00 Making It a Vibe (music, photos, selfie station)
09:19 The Outreach Plan: Calls, Email, Text, Reminders
10:14 RSVPs, Pie Options, and Ordering Smart
11:23 Venue Details, Signs, Parking, and Flow
13:25 After-Event Gratitude & Follow-Up
15:08 Other Holiday Events (Office Open House)
16:35 Final Advice: Jump In, Plan Upfront, Keep it Fresh
Call to Action
Realtors: want weekly systems, templates, and event checklists? Join my free community: Facebook.com/groups/bethgoldingtmcforrealtors
Keywords
real estate, client appreciation, pie party, referrals, relationship marketing, transaction management, Realtor systems, Universal Title, event planning for Realtors, holiday giving, gratitude marketing
Sound bites
• “It’s a relationship—what else are we doing outside the transaction?”
• “The bigger the event, the more people involved—you need a team effort.”
• “Start small. Jump in. Keep it simple so you can be with your clients.”
Connect with Beth
YouTube: https://www.youtube.com/@BethGoldingTMC
Instagram: https://www.instagram.com/bethgoldingtmc/
Facebook: https://www.facebook.com/profile.php?id=61567876444806
LinkedIn: https://www.linkedin.com/in/beth-golding-tmc-557ba6338/
View all episodes
By Beth Golding TMC for RealtorsReal estate is more than contracts—it’s connection. In this episode, Beth Golding sits down with Dennis Young (Universal Title) to break down the pie party—a simple, joyful client appreciation event that deepens relationships, creates memorable touchpoints, and generates referral gold. You’ll hear how to partner with lenders/title, scale from small to big, keep logistics simple, and follow up in ways that keep clients thinking of you all year.
What you’ll learn
• Why relationships outside the transaction matter just as much as those inside it
• How to co-host with partners so you aren’t doing everything alone
• The essential timeline: outreach → RSVPs → vendor coordination → reminders → follow-up
• Do’s & don’ts (venue clarity, signage, refills, music, and delegation)
• Starting small as a newer agent—and still making it a hit
• How gratitude events convert to long-term loyalty and referrals
Chapters
00:01 Welcome + Topic: Pie Parties
00:36 How Dennis Got Involved
01:41 Beyond the Transaction: Why Events Matter
02:59 Team Effort > Solo Stress
04:28 How Partners Divide & Conquer
05:31 Start Small, Grow Over Time
07:00 Making It a Vibe (music, photos, selfie station)
09:19 The Outreach Plan: Calls, Email, Text, Reminders
10:14 RSVPs, Pie Options, and Ordering Smart
11:23 Venue Details, Signs, Parking, and Flow
13:25 After-Event Gratitude & Follow-Up
15:08 Other Holiday Events (Office Open House)
16:35 Final Advice: Jump In, Plan Upfront, Keep it Fresh
Call to Action
Realtors: want weekly systems, templates, and event checklists? Join my free community: Facebook.com/groups/bethgoldingtmcforrealtors
Keywords
real estate, client appreciation, pie party, referrals, relationship marketing, transaction management, Realtor systems, Universal Title, event planning for Realtors, holiday giving, gratitude marketing
Sound bites
• “It’s a relationship—what else are we doing outside the transaction?”
• “The bigger the event, the more people involved—you need a team effort.”
• “Start small. Jump in. Keep it simple so you can be with your clients.”
Connect with Beth
YouTube: https://www.youtube.com/@BethGoldingTMC
Instagram: https://www.instagram.com/bethgoldingtmc/
Facebook: https://www.facebook.com/profile.php?id=61567876444806
LinkedIn: https://www.linkedin.com/in/beth-golding-tmc-557ba6338/