The Profusion Data Podcast begins as we meet Pierluigi Bosco, Global CRM Lead at Shell. But what exactly is CRM? How do Shell use data differently? And can Pierluigi convince David to be loyal to a particular petrol station? Find out now!  CONTACT US: hello@profusion.com  FOLLOW US ON TWITTER: @prfsn <hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

The Profusion Data Podcast begins as we meet Pierluigi Bosco, Global CRM Lead at Shell. But what exactly is CRM? How do Shell use data differently? And can Pierluigi convince David to be loyal to a particular petrol station? Find out now! CONTACT US: hello@profusion.com FOLLOW US ON TWITTER: @prfsn Hosted on Acast. See acast.com/privacy for more information.

The Profusion Data Podcast begins as we meet Pierluigi Bosco, Global CRM Lead at Shell. But what exactly is CRM? How do Shell use data differently? And can Pierluigi convince David to be loyal to a particular petrol station? Find out now! &nbsp;CONTACT US: hello@profusion.com &nbsp;FOLLOW US ON TWITTER: @prfsn Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

Pierluigi Bosco: How Shell use retail data

Direct from Profusion HQ, join our hosts, Henrik Nordmark (Director of Science, Data and Innovation) and David Reinstein (Academic Consultant), as they talk to data leaders from popular household brands to uncover just how companies are really using their data. <hr> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.

News

Technology

Tech News

Direct from Profusion HQ, join our hosts, Henrik Nordmark (Director of Science, Data and Innovation) and David Reinstein (Academic Consultant), as they talk to data leaders from popular household brands to uncover just how companies are really using their data. Hosted on Acast. See acast.com/privacy for more information.

Direct from Profusion HQ, join our hosts, Henrik Nordmark (Director of Science, Data and Innovation) and David Reinstein (Academic Consultant), as they talk to data leaders from popular household brands to uncover just how companies are really using their data. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer">acast.com/privacy</a> for more information.

Share Pierluigi Bosco: How Shell use retail data

Sign up to save your podcasts

Pierluigi Bosco: How Shell use retail data

Pierluigi Bosco: How Shell use retail data