How do you go from Law to Lager? Michael Brower, co-founder and Chief Brand Officer of Pigeon Hill Brewing Company, shares his journey from law school to opening a successful brewery in Muskegon, Michigan. Michael shares the challenges and triumphs of starting with a small taproom, the rapid growth that led to multiple expansions, and the importance of local pride and community in their business model.

Michael shares how the brewery’s began, the significance of the name 'Pigeon Hill,' and what visitors can expect when they visit the brewery.

Links:

Pigeon Hill Brewery: https://pigeonhillbrew.com/

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Show Notes:

00:00 The Unexpected Success of Pigeon Hill Brewing Company

02:39 Michael Brower's Journey Back to Muskegon

07:37 The Evolution of Pigeon Hill: From Idea to Expansion

15:32 Navigating Growth and Embracing Local Identity

23:42 A Deep Dive into Pigeon Hill's Offerings and Community Impact

28:05 Connecting with Pigeon Hill Brewing Company Online