In this pilot episode of Innovate Together: Professor Matt Freeman hosts an insightful discussion with Dr. Tom Bowden-Green (UWE Bristol), James Vincent (Hot Source Creative) and Morgan Edmondson (founder of Nesti, an AI-driven marketing sales enablement platform). This episode tackles the big questions: How can start-ups communicate complex tech innovations to newcomers? And how can advanced tech, like AI, be harnessed not only to market products but also to deepen connections with digital audiences?

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