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Before the first whistle, there’s a world of activity that keeps football alive — from the pie stalls and pubs to the matchday vendors and program sellers. This episode explores the hidden network that fuels the matchday experience: the people, places, and traditions behind the terraces.

We’ll look at how stadium neighbourhoods depend on football weekends, how local economies thrive (or struggle) when the fixture list rolls out, and why a pint and a programme still mean more than just nostalgia.

Featuring: reflections from supporters, historical context on football commerce, and a look at how the matchday economy shapes identity, culture, and community far beyond the ninety minutes.

🎧 Listen now wherever you get your podcasts.
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