[00:00:00] Philip Pisa: what we are focusing on now is much more truly listening and understanding to what the pain points are out in the ecosystem, focusing on the customer journeys and the patient journeys. And when we hear the pain points that the customers and the patients have along the journeys. We explore those and we try and find solutions together again, really around removing obstacles for the best patient decision or the best treatment decisions for patients.  [00:00:30] Andreea Borcea: Welcome to Pioneering Perspectives, a Dia creative podcast, where we explore marketing insights from regulated industries. Join me […]