Katie Penner, Head of Sender Relations at Sendoso, is pioneering a new approach to influencer marketing. The sendfluencer.

• About this Pioneer > 0:31
• Biggest Challenges > 2:31
• Looking Forward > 5:22
• 100 Pennies Game > 9:36
• Final Thoughts > 13:33

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About this Pioneer

Katie Penner is the Head of Sender Relations at Sendoso, where she has distinguished herself through her innovative approach to social content, direct marketing programs, and her role as chief evangelist. Her journey at Sendoso, spanning over three years, shows a rapid ascent from roles in sales development and strategy to leading sender relations. Katie’s passion for empowering businesses to leverage direct mail for impactful engagement has been a cornerstone of her success.