B2B Pipeline Pioneers

Pipeline is King: Keeping Momentum and Prioritizing Renewals


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Kyle Smith, Managing Partner at The Bridge Group, learned first-hand the need to maintain momentum in revenue pipeline creation even during prosperous times. His budget allocation for the year reflects a focus on customer-led growth, marketing-led growth, and sales-led growth, with a strong emphasis on renewal and content-driven strategies.

  • About the Pioneer > 00:40
  • Biggest Challenge > 02:23
  • Looking Forward > 04:20
  • 100 Pennies > 07:50
  • Final Thoughts > 13:37

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About this Pioneer

I work with B2B companies (mostly technology/SaaS) and have a singular goal, improve the results of the sales team. It could be Sales Development (SDRs), new business closers (AEs), Account Management, Customer Success, Enablement or Operations. If the team impacts revenue, they become part of our projects which most often fall into 3 buckets: strategic assessments, sales playbooks and interim management. Between my time with The Bridge Group and my outsourcing days, I have worked with over 100 different B2B companies and use that expertise to help all my clients improve revenue generating efforts.

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B2B Pipeline PioneersBy SalesIntel