Tiffiny Lai is the founder of Plantiful and Co., a passion project which sprouted during and because of the current global pandemic. It is both an online, social-media based plant boutique and a plant styling service that aims to “bring more life to life.” 

Prior to taking this pivot in her career path, she worked for the National Basketball Association for over four years. She started working on social responsibility projects for the NBA and eventually became an associate manager for merchandising and events, among other roles. She is currently working on her orthomolecular health practitioner nutrition certification.