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Pivoting, healing and saving a creative business.
This is the conversation we’ve never shared publicly. Burnout, grief, and having our designs copied broke something in us. Here's what really happened behind our business hiatus with Hope & Co. — and how we rebuilt and found our way back.
•••
After over 18 months off the mic, we’re back — and this conversation is one of the most honest we’ve ever shared.
In this deeply personal episode, Georgie sits down with her mum, artist and writer Sarah Hope, to talk about what really happened behind the scenes of their creative business, Hope & Co., post-COVID — the burnout, the grief, and the quiet unraveling that led to a long hiatus.
For the first time publicly, they open up about the heartbreak of having their original ceramic designs copied and mass-produced offshore — and the emotional toll of navigating creative theft as artists whose work is deeply personal.
But this episode isn’t about staying in that place – it's about what came next.
Sarah shares her journey of healing from the unspoken pandemic trauma, how she gently found her way back to creativity, and what it looks like to rebuild not just a business — but a relationship with your creative self.
Together, they explore:
What to do when your creative business no longer feels aligned
How to pivot without losing your identity
The emotional reality of burnout, grief, and creative loss
How creativity can become a grounding force in uncertain times
What it means to be a guiding light through your work and presence
If you’ve ever felt disconnected from your creativity, questioned your path, or wondered how to begin again — this episode is for you.
This is your permission slip to pivot, to heal, and to rebuild something even more aligned than before.
Resources & Links:
→ FREE Course: Creative Confidence , is a gentle starting point to help you reconnect with your creativity, rebuild your confidence, and find your way back to what lights you up.
→ Read the Show Notes on The Creative’s Toolkit]
→ Join The Creative Diaries : a weekly letter with insights from my creative world, behind-the-scenes of building a multi-creative business, and exclusive free resources.
Credits:
Episode Cover Photography: Madelaine Edmonds Photography
Theme Music: Under Open Skies and Endless Stars — Jakob Ahlbom (via Epidemic Sound)
View all episodes
By Georgina MorrisonThis is the conversation we’ve never shared publicly. Burnout, grief, and having our designs copied broke something in us. Here's what really happened behind our business hiatus with Hope & Co. — and how we rebuilt and found our way back.
•••
After over 18 months off the mic, we’re back — and this conversation is one of the most honest we’ve ever shared.
In this deeply personal episode, Georgie sits down with her mum, artist and writer Sarah Hope, to talk about what really happened behind the scenes of their creative business, Hope & Co., post-COVID — the burnout, the grief, and the quiet unraveling that led to a long hiatus.
For the first time publicly, they open up about the heartbreak of having their original ceramic designs copied and mass-produced offshore — and the emotional toll of navigating creative theft as artists whose work is deeply personal.
But this episode isn’t about staying in that place – it's about what came next.
Sarah shares her journey of healing from the unspoken pandemic trauma, how she gently found her way back to creativity, and what it looks like to rebuild not just a business — but a relationship with your creative self.
Together, they explore:
What to do when your creative business no longer feels aligned
How to pivot without losing your identity
The emotional reality of burnout, grief, and creative loss
How creativity can become a grounding force in uncertain times
What it means to be a guiding light through your work and presence
If you’ve ever felt disconnected from your creativity, questioned your path, or wondered how to begin again — this episode is for you.
This is your permission slip to pivot, to heal, and to rebuild something even more aligned than before.
Resources & Links:
→ FREE Course: Creative Confidence , is a gentle starting point to help you reconnect with your creativity, rebuild your confidence, and find your way back to what lights you up.
→ Read the Show Notes on The Creative’s Toolkit]
→ Join The Creative Diaries : a weekly letter with insights from my creative world, behind-the-scenes of building a multi-creative business, and exclusive free resources.
Credits:
Episode Cover Photography: Madelaine Edmonds Photography
Theme Music: Under Open Skies and Endless Stars — Jakob Ahlbom (via Epidemic Sound)