Simply Business Podcast

PJ Thelen - From Corporate Leader to Startup CEO: Embracing Risks, Innovation, and the Road to Success


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Join us in this insightful episode of "Simply Business" as we sit down with PJ Thelen, CEO of Rove IQ. PJ shares his inspiring journey from a corporate leader to an entrepreneurial CEO, delving into the risks, challenges, and triumphs he faced along the way. With a background in corporate America, including roles at Arthur Anderson and Kroger, PJ brings a wealth of experience and wisdom to the table.

In this episode, PJ discusses:

  • His transition from corporate life to leading a startup.
  • The emotional and operational challenges of entrepreneurship.
  • The innovative technology behind Rove IQ and its impact on high-foot-traffic areas.
  • Strategies for shortening sales cycles and scaling a business.
  • The importance of building a collaborative and talented team.
  • Staying updated with the latest in technology and AI advancements.
  • Encouraging advice for aspiring entrepreneurs to take risks and embrace failure as a learning opportunity.

Tune in to hear PJ’s unique perspective on entrepreneurship, leadership, and innovation. Whether you're a seasoned business owner or just starting your entrepreneurial journey, this episode is packed with valuable insights and practical advice.

Don't forget to like, subscribe, and share this episode with others who might benefit from PJ's story. Leave your comments and let us know what you found most inspiring!

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Simply Business PodcastBy John K Jennings

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