Ben and I discuss planning and hosting our upcoming first-ever customer event for Navattic in New York City. We chat about how we got early customer feedback to help set the event agenda and how we made it different than most user conferences.

I talk about practicing throwing smaller events leading up to it and lessons learned during previous events.

And Ben asks how marketers show ROI for customer events like this.

I drink tea 🍵

Ben drinks red wine 🍷