Seasons in Business

Planning with the seasons: Finding a gentle 90-day rhythm


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In this episode, I’m exploring seasonal planning — a gentle way to plan your business by working with the natural rhythm of the year, rather than against it.

Building on episode four, where I shared what a slow, seasonal business can look like, this feels like the next step — turning that idea into something practical and supportive. I talk through how I combine the Wheel of the Year with a simple 90-day approach, creating a way of planning that feels structured, but still flexible.

This isn’t about rigid systems or doing more. It’s about choosing one meaningful focus, working with your energy, and allowing space for things to evolve as you go.

So if you’ve been craving a softer, more sustainable way to plan your work, this episode is a gentle place to begin.

Key takeaways from this episode

  • What seasonal planning is, and how it blends natural rhythms with 90-day planning
  • A simple way to choose a seasonal focus without feeling overwhelmed
  • Why working with the energy of each season can make planning feel more intuitive
  • The importance of a mid-season check-in, and allowing flexibility as you go
  • A gentle alternative to goal-setting, using themes or intentions instead

Links and resources mentioned in this episode

Download my Seasonal Planning Guides — These gentle guides will help you reflect, set intentions, and plan your next 90 days in a way that feels calm and manageable. https://www.sarahandmaude.com/seasonal-planning

If you enjoyed this episode, you might also like episode four "What running a slow, seasonal business really means — and why I love it".

Thanks for listening today, I hope you enjoyed this episode! I’d love to hear your thoughts, so come and say hello on Instagram or Threads (@sarahandmaude).

Remember to subscribe so you never miss future episodes. And if you’re enjoying the show, please leave a 5* rating and review.

Connect with Sarah

Website sarahandmaude.com

Instagram @sarahandmaude

Threads @sarahandmaude

Join my email community for seasonal business insights

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Seasons in BusinessBy Sarah Phelps