This week, Dave welcomes Jessica Cvetic, Founder of Citrus Aesthetics Med Spa and Citrus Franchising, who shares how she transformed a solo practice into a thriving brand now preparing for national expansion. From her start in emergency medicine to her move to aesthetics, and lessons learned from being fired, Jessica discusses why ethics, natural results, and strong client relationships set Citrus apart.

"The Entrepreneurial Journey with Dave Wescott" is a weekly podcast airing LIVE at 9:15 a.m. PST on Dave's YouTube, Facebook, and LinkedIn profiles, and available ahead of your Thursday morning commute as an audio-only podcast on your favorite podcasting platform.

This podcast is proudly sponsored by WESTERN Snow Plows. Find out more at www.westernplows.com

This podcast is also proudly sponsored by Frost Solutions. Find out more at www.frostsolutions.io