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Platinum Group Founder and Chairman Dean Bachelor not only coined this phrase many years ago, he wrote a mission statement that received trademark protection. His firm has lived by it ever since, and as a result has saved more than 100 businesses and several thousands jobs. In this short video and podcast interview, Bachelor explains what it is and why business owners and leaders should be even more mindful of it in the months ahead.
By Dale KurschnerPlatinum Group Founder and Chairman Dean Bachelor not only coined this phrase many years ago, he wrote a mission statement that received trademark protection. His firm has lived by it ever since, and as a result has saved more than 100 businesses and several thousands jobs. In this short video and podcast interview, Bachelor explains what it is and why business owners and leaders should be even more mindful of it in the months ahead.