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In this episode of Talk Commerce, Ben Sharf, CEO of Platter, discusses the innovative solutions his company offers to Shopify brands. He shares insights into the founding story of Platter, the challenges faced by e-commerce businesses, and the importance of simplifying technology to enhance customer experience. Ben emphasizes the need for brands to understand their customers and adapt to technological advancements to remain competitive in the evolving e-commerce landscape.
Takeaways
Chapters
00:00
Introduction to Platter and Ben's Background
03:49
The Founding Story of Platter
06:52
Innovative Shopify Solutions
10:44
Addressing Complexity in E-commerce
14:58
Common Mistakes in Shopify Store Setup
16:22
Future Advice for E-commerce Brands
By Brent W. Peterson5
2525 ratings
In this episode of Talk Commerce, Ben Sharf, CEO of Platter, discusses the innovative solutions his company offers to Shopify brands. He shares insights into the founding story of Platter, the challenges faced by e-commerce businesses, and the importance of simplifying technology to enhance customer experience. Ben emphasizes the need for brands to understand their customers and adapt to technological advancements to remain competitive in the evolving e-commerce landscape.
Takeaways
Chapters
00:00
Introduction to Platter and Ben's Background
03:49
The Founding Story of Platter
06:52
Innovative Shopify Solutions
10:44
Addressing Complexity in E-commerce
14:58
Common Mistakes in Shopify Store Setup
16:22
Future Advice for E-commerce Brands

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