In this second episode of our Black Friday series, CEO and Founder John Cheng breaks down how advent calendars can drive customer engagement and boost holiday sales. Discover the psychology behind these calendars and why they’re an effective tool for capturing customer attention in a high-competition season. John shares examples of how brands can leverage ecommerce gamification and incorporate gamification in ecommerce to introduce product features, build brand affinity, and gather valuable customer insights through interactive, gamified experiences. Tune in for actionable tips to make advent calendars a core part of your holiday strategy!

Want to see what PlayAbly can do for you? From cool custom games to PlayAbly Gamified Rebates, we (probably) have a solution for your ecommerce shop woes. Book a meeting with the great and powerful John here.