Jeff Solomon is currently growing Markup Hero, a screenshot & annotation SaaS tool, but this is not his first startup venture… By a long shot. He’s had many successful startups and one that failed miserably.

Jeff is a 6x founder and has been in the startup scene for most of his career. He has done just about every role from CEO to Chief Janitor, Head of Product to Marketing Lead. Two of his most notable companies are Velocify, which saw an exit in 2017, and the Amplify Startup Accelerator which has had 5 funds, $50MM raised, 10x exits to date.

In this episode, Jeff discusses strategies for keyword research and how to do outreach to ensure you’re making the most of your content while also driving traffic. He also talks about learning how many founders are too many, using your skills to help others who are in similar positions, plus his growth strategy for his newest endeavor, Markup Hero.

Check out this episode to hear more about:

• Understanding the difference between B2B, B2C and B2B2C companies
• How to differentiate yourself from other businesses
• The importance of content marketing for startup growth 

Listen to the full episode here.