We humans have an insatiable thirst for knowledge and a burning desire to find answers. So why do some people, including brands, make it so darn difficult for us to get basic information that helps us make a decision to buy or not to buy?

In this episode I explore a few things you should be thinking about when writing your homepage or social media profile to make it super clear - and really easy for your ideal clients to find the information they need to make an informed decision about you.

If you would like an expert to transform your website copy from boring to brilliant and boost your online sales conversion, here are all the ways you can get in touch:

Find me:

On Instagram: @22storiesandme

On LinkedIn: linkedin.com/in/hilarysalzman

Online: www.22-stories.com

This podcast is produced by the brilliant Suzi @story_publishing