Back in mid-February I attended a virtual sync licensing meeting hosted by Dani Felt (who you may remember from episodes 55 and 56). Dani brought in Michael Elsner as the guest speaker. Michael has had over 2,000 placements of original music in TV, film, and commercials over the last 15 years. He gave a terrific talk about sync licensing and also runs a course at MasterMusicLicencing.com. Michael offered so much actionable advice, I had to share what I learned.