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Plugin’s Path to Profit: Helping CPOs Get EV Charging Right
In this episode of Field Frequency, host Jason Cortes sits down with Chris Kaiser, President of Plugin, for a candid look at the realities of operating EV charging sites.
Chris brings 20+ years of clean energy experience, including 5 years in EV charging, and shares how Plugin is helping retailers, QSRs, and C-stores transform charging from pilot projects into fully managed, profitable destinations.
They dive into:
- Why uptime and reliability remain the #1 challenge for CPOs.
- How overlooked costs (like cable replacements) can derail profitability.
- The role of utilities, site design, and early planning in building sustainable charging networks.
- Why standardization and institutional knowledge are critical for scale.
- What it will take for retail and convenience real estate to unlock true profitability in EV charging.
The punchline? Charging can be profitable—if it’s designed with intention.
Whether you’re a site host, CPO, or just curious about the next phase of charging infrastructure, this conversation cuts through the hype and gets real about what works, what breaks, and what’s next.
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By Jason CortesIn this episode of Field Frequency, host Jason Cortes sits down with Chris Kaiser, President of Plugin, for a candid look at the realities of operating EV charging sites.
Chris brings 20+ years of clean energy experience, including 5 years in EV charging, and shares how Plugin is helping retailers, QSRs, and C-stores transform charging from pilot projects into fully managed, profitable destinations.
They dive into:
- Why uptime and reliability remain the #1 challenge for CPOs.
- How overlooked costs (like cable replacements) can derail profitability.
- The role of utilities, site design, and early planning in building sustainable charging networks.
- Why standardization and institutional knowledge are critical for scale.
- What it will take for retail and convenience real estate to unlock true profitability in EV charging.
The punchline? Charging can be profitable—if it’s designed with intention.
Whether you’re a site host, CPO, or just curious about the next phase of charging infrastructure, this conversation cuts through the hype and gets real about what works, what breaks, and what’s next.