👋🏾 Hey, Michael here! Welcome to another edition of Building Crypto, where we deep dive into different crypto products and explore how they use different product principles.

If you’re not a subscriber, here’s what you missed recently:

* Layer3 podcast and deep dive

* Lens Protocol deep dive

Subscribe to get access to these posts, and every post.

Building Crypto with Zakku

Zakku is the co-founder of Coordinape. Coordinape is reimagining collaboration and helping teams build connections, ownership, and reputation in the digital economy. Prior to Coordinape, Zach worked as a consultant with a focus on sustainability. In today’s podcast we discuss:

* How crypto enables new ways of organization, collaboration, reputation, and how we work

* What gets built on-chain vs off-chain

* The role of trust in building crypto products

* User education in a product and during onboarding

* Building a crypto product in a rapidly changing market

Listen now on Spotify, Apple, and Overcast.

Where to find Zakku:

* Twitter: https://twitter.com/fifthworldzach

Where to find michaelcjoseph:

* Newsletter: https://blog.michaelcjoseph.xyz

* Twitter: https://twitter.com/michaelcjoseph

* LinkedIn: https://www.linkedin.com/in/michaelcjoseph

In this episode, we cover:

(00:00) Zakku’s background

(02:26) Crypto for collaboration and reputation

(03:32) Target user and problem statement for Coordinape

(05:43) How the target user and problem statement has evolved

(11:07) What goes on-chain vs off-chain and how trust factors into it

(16:56) Scalability of trust

(19:08) Introducing new terminology in a product to users

(22:37) The value of offering guided walkthroughs for onboarding

(27:20) Progressive decentralization of Coordinape

(32:02) The future of Coordinape

(35:18) Building a crypto product with a quickly evolving market

(37:43) Closing thoughts and what Zakku is excited about

Thank you for listening to this podcast! If you find it valuable, share it with a friend, and consider subscribing if you haven’t already!

Sincerely,

Michael 👋🏾

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit blog.michaelcjoseph.xyz