What is tripwire marketing?An introduction to the concept of tripwire marketing and why it is a great way to approach your marketing campaigns.

Podcast 05: An Intro to Tripwire Marketing: Understanding Customer Behavior and Deviations

The Nerd Marketing Ecommerce Podcast is a series of conversations about growing an ecommerce business. It's by CEOs and CMOs for CEOs and CMOs. Ecommerce veterans and 20-year operators Drew Sanocki and Michael Epstein deliver clear, actionable, data-driven strategies.

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Podcast 05: An Intro to Tripwire Marketing: Understanding Customer Behavior and Deviations

Podcast 05: An Intro to Tripwire Marketing: Understanding Customer Behavior and Deviations